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	<title>Jericho Technology, Inc. &#187; General Business</title>
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	<description>Social Media Strategy, Management &#38; Execution</description>
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		<title>Trajectory Chapter 1 &#8211; &#8220;The Perfect Trajectory&#8221;</title>
		<link>http://www.jerichotechnology.com/marketing/coming-soon-my-new-e-book/</link>
		<comments>http://www.jerichotechnology.com/marketing/coming-soon-my-new-e-book/#comments</comments>
		<pubDate>Wed, 10 Aug 2011 00:16:44 +0000</pubDate>
		<dc:creator>Michael R.H. Stewart</dc:creator>
				<category><![CDATA[General Business]]></category>
		<category><![CDATA[It's About Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Strategy]]></category>
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		<category><![CDATA[Business]]></category>
		<category><![CDATA[Company Profitability]]></category>
		<category><![CDATA[How to Social Media Campaign]]></category>
		<category><![CDATA[Social Media Execution]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[web design]]></category>

		<guid isPermaLink="false">http://www.jerichotechnology.com/?p=4755</guid>
		<description><![CDATA[Chapter 1 &#8211; The Perfect Trajectory Many years ago, I was invited by NASA to the launch of the Space Shuttle. I stood mesmerized in the early morning Florida sunshine as the ground shook, the engines roared and the calm blue sky was filled with the amazing spectacle of the enormous vehicle as it rose [...]]]></description>
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		<slash:comments>12</slash:comments>
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		<title>Learn Continually, or Fail Ultimately.</title>
		<link>http://www.jerichotechnology.com/marketing/learn-continually-or-fail-ultimately/</link>
		<comments>http://www.jerichotechnology.com/marketing/learn-continually-or-fail-ultimately/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 20:49:48 +0000</pubDate>
		<dc:creator>Michael R.H. Stewart</dc:creator>
				<category><![CDATA[Doing What Matters]]></category>
		<category><![CDATA[General Business]]></category>
		<category><![CDATA[It's About Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
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		<guid isPermaLink="false">http://jerichotechnology.com/?p=2925</guid>
		<description><![CDATA[For those of us who can remember a time when the World Wide Web was a new concept, the Internet once seemed adventurous and exciting. Not much was at stake in those days.  Businesses saw a potential new marketplace and society embraced a new pastime.  We became a culture devoted to distance learning at one [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The New Uncharted Territory</title>
		<link>http://www.jerichotechnology.com/success-stories/the-new-uncharted-territory/</link>
		<comments>http://www.jerichotechnology.com/success-stories/the-new-uncharted-territory/#comments</comments>
		<pubDate>Sun, 04 Apr 2010 18:39:30 +0000</pubDate>
		<dc:creator>Michael R.H. Stewart</dc:creator>
				<category><![CDATA[General Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Success Stories]]></category>
		<category><![CDATA[Business]]></category>
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		<guid isPermaLink="false">http://jerichotechnology.com/?p=1217</guid>
		<description><![CDATA[CONGRATULATIONS:  Jericho Technology would like to send this well-deserved accolade to Scott Monty at Ford Motor Company.   He is a man whose time has come. THE OLD DAYS:  Some of us remember the day when major U.S. companies thought the burgeoning Internet was a fad, soon to go the way of the Hula Hoop. Can [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Technology Marketing as a Foreign Language</title>
		<link>http://www.jerichotechnology.com/general-business/technology-marketing-for-geeks-a-foreign-language/</link>
		<comments>http://www.jerichotechnology.com/general-business/technology-marketing-for-geeks-a-foreign-language/#comments</comments>
		<pubDate>Thu, 08 Oct 2009 21:38:56 +0000</pubDate>
		<dc:creator>Michael R.H. Stewart</dc:creator>
				<category><![CDATA[General Business]]></category>

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		<description><![CDATA[In 2006, John Dodds wrote an article called "Geek Marketing 101."  It's points are equally well taken in 2009, and in fact are even more relevant in the era of Social Media.  For those of us who wander the worlds of Linkedin, Facebook and Twitter, engaging in connectedness and conversation, the following words are even more prescient.

1) Marketing is not a department.
Marketing is a combination of elements that creates the environment in which it is possible to meet a customer need (starting right back at product development). Promotion and sales are just sub-sets of marketing.]]></description>
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		<title>Procrastinator&#039;s Inoculation</title>
		<link>http://www.jerichotechnology.com/general-business/procrastinators-inoculation/</link>
		<comments>http://www.jerichotechnology.com/general-business/procrastinators-inoculation/#comments</comments>
		<pubDate>Tue, 21 Jul 2009 16:56:40 +0000</pubDate>
		<dc:creator>Michael R.H. Stewart</dc:creator>
				<category><![CDATA[General Business]]></category>

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		<description><![CDATA[You know what you need to do. You know why you need to do it. You even know what steps you must take to get it done. But there’s one small problem: you can’t seem to get moving. It’s a common problem. Maybe it’s chronic procrastination or maybe you’re just so overwhelmed that you feel paralyzed. Either way, the task you must complete is just sitting there, gathering metaphorical (or perhaps literal) dust, and growing more ominous by the day.]]></description>
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