A Picture Is Worth A Thousand Hours

They say that a picture is worth a thousand words.  In the case of the image to the left, which illustrates the Demographics of all the top Social Media websites, a picture is worth a thousand hours … of research.

This nice piece of work answers the question, “Who really visits Social Media websites?”  Here on one large graphic, are the answers (supplied by Google Ad Planning Data and Flowtown) that you and your clients have been looking for, without the hours required to find the answers yourself.  Just click on the image to enlarge it.

Why is this important?  It is vital to online success to identify, isolate and open a constructive dialog with your prospective customers.  Once you have identified your target audience, the challenge has always been where to find them.

You know that the least expensive approach to marketing in today’s world is the maximum professional use of Social Media, but which sites attract your target customers?  Spending time studying this chart (with the thousand hours you have saved in research) will be time well spent.

Our thanks go to the special people at Flowtown who have made this exceptional work readily available to the rest of us. Visit their site and learn about their other useful tools for making this strategy work.

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About Michael R.H. Stewart
"Give me faith, freedom, resources, and a little time ... and I will make things happen that matter." Michael R.H. Stewart is a respected Internet executive with broad experience in all aspects of online business, with an emphasis given to social networking development, and company management. He has over 65,000 engaged Twitter followers (http://twitter.com/jerichotech). He enjoys 20 years of direct experience with corporate, entrepreneurial, governmental and non-profit clients, having advised them on all aspects of their online initiatives. Prior to his Internet career, he served as a Senior Vice President of AIG Marketing, doing business in 135 foreign countries as well as the United States. Stewart is an experienced public speaker and communicator, with worldwide experience; an expert on corporate branding; an accomplished writer (his new book, Trajectory, is being published in January, 2012), a creative thinker and problem solver.

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